A Letter from MacKeeper

Well my few posts on MacKeeper, its issues and its overall invasiveness have sparked some traffic, and as a result of this I received an interesting email from the Zeobit (the developers of MacKeeper) PR manager. Aside from PR at such a place being a difficult job (the amount of (perhaps rightfully) negative criticism that …

MacKeeper: Legit? Part 2

Following on from my previous post in which I highlighted the interesting and fairly invasive methods that MacKeeper uses to advertise, I figure I’d touch upon it some more. The main reason that I thought I should come back to this was the fact that the ads MacKeeper is using are changing. Before, and especially with the invasive style ads, the main focus of the advertising was that “this is a recommended download to clean and ‘fix’ your Mac”. Really preying on the MacDefender malware going around these days, and at the end of the day making end users all the more cautious.

MacKeeper: Legit?

So you may, or even may not, have heard of a Mac software cleanup/antivirus/antislow program called MacKeeper. It markets itself on Google as:

Ensure your Mac’s top performance with MacKeeper – an award-winning system utility for Mac that offers a completely new approach to system care.

Judging by their advertising, which if you haven’t seen it, is just overly invasive, and presented in such a way that a certain type of tinned meat [[spam]] comes to mind as soon as you see it, you’d think they’re not legit

Extending Kindle…

Well I’m getting through my exams slowly. 4/10 done. They’ll be over on Thursday week. Literally cannot wait. The freedom will be amazing!

Meanwhile, I’ve been thinking up a few things to do when I finish, or even start preparing now. I’ve bought some Ilford HP5+ film for my Olympus, which I’m intending on developing and processing myself. We’ll see how that goes…

Yo! Sushi: Marketing with Facebook

Yesterday, Yo! Sushi launched a little campaign to get their name out on Facebook and become a lot more popular in the space of a day. Unlike traditional marketing campaigns where one pays so much for advertising and placement etc, this one was based entirely around Facebook.

Kindle!

So I got bored, or maybe you would consider it caving in, and bought a Kindle 2 days ago. Suffice to say it hasn’t arrived yet, but that’s Scotland’s fault more than most. Apparently today is a bank holiday too. They could at least have sorted out post. Anyway, I’m looking forward to it’s arrival, and literally can’t wait to use it. I bought the WiFi only version in the end, I figured that the 3G …